THE INFLUENCE OF INTERNATIONAL ACCOUNTING STANDARDS ON THE PERFORMANCE OF MULTINATIONAL COMPANIES

Abstrak

This research aims to analyze the influence of the adoption of International Financial Reporting Standards (IFRS) on the performance of multinational companies, with a focus on improving the quality of financial reporting and the attractiveness of foreign investment. This research uses a qualitative approach, analyzing secondary data from four relevant scientific journals published in the last five years. This method allows an in-depth understanding of how the implementation of IFRS affects various aspects of company performance. The research results show that IFRS adoption significantly increases the transparency and accuracy of financial reports, which in turn increases investor confidence and company credibility in the global market. In addition, the implementation of IFRS has proven to attract more foreign direct investment (FDI), because investors have more confidence in financial reports prepared according to international standards.